There are several ways that you can improve Site Engine Optimization for your site. This includes Video, Local search, SEO company reviews and even guests posts placed on a high ranking site. To use these techniques you have to understand them properly to avoid making mistakes and make the best of the optimization.
Importance of Video
The first involves the use of video. Good videos on your website can help to gain visibility on Search Engines Results Page (SERPS). They can also help demystify a new product in the market in the way that explainer videos such as the DropBox one did a couple of years ago.
In a non competitive niche the video can help you rise to the top of the SERPS faster than on page optimization. It can be blog, supreme SEO company reviews or fast drawing videos. Videos can capture your prospect's attention better than plain text. In order to get the best of it, you need to ensure you apply the best strategies. You have to pay attention to descriptions, the name of the uploaded video etc.
Landing Page and SEO
Another important area that you must look at is the landing page in relation to both conversion and site engine optimization. These two techniques can conflict if not applied correctly. Conversion optimization requires good copywriting to lead the user gracefully to the desired action. Site Engine Optimization requires the user to apply keywords cautiously, or risk compromising the copy.
The landing page has a few short paragraphs and bullet points, while a page has paragraphs and subheadings search engines tend to favor the later. You need to ensure you give your product prominence without relegating the titles, subheadings and the main subject to it.
Also Search Optimization may dictate that you balance between long tail keywords and still make it readable. Since you are selling the product on that page, you need to make it as readable as possible to avoid irritating the prospect away from the page.
Mobile and Local Search
Many experts are now talking about mobile and local search as the new trend when it comes to page ranking. Local search algorithm puts higher value to certain aspects of the website such as physical address, local Google Places and top level mindshark marketing reviews.
The things that Google put emphasis on for local search are not the same as those for a regular website. Reviews are very important to getting ranked locally and may include Yelp, video and SEO company reviews.
Article Source: http://www.articlesbase.com/seo-articles/seo-company-reviews-and-other-things-that-will-get-your-website-ranked-faster-6550232.html
About the AuthorJohn Mayer is a professional author. He loves to share his idea and knowledge to make people aware about on a large variety of supreme SEO company reviewsand top level mindshark marketing reviews.
